Beyonce has been quite popular in the recent months, being featured in various editorials, such as Vogue for May and Shape
for April editions, as well as many different shows and ad campaigns.
Now, it is confirmed that she has become the new face for H&M brand.
Her appearance is starting from a new summer swimwear collection. As
mentioned by singer herself:
“I’ve always liked H&M’s focus on fun affordable fashion. I
really loved the concept we collaborated on to explore the different
emotions of women represented by the four elements – fire, water, earth
and wind,” said Knowles. “It was a beautiful shoot on a tropical island.
It felt more like making a video than a commercial.”
check out her swimwear photoshoot, i love it alot, it's fresh and sexy.
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